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Camille Styles

Office Style

Office Style :: The Girls of SXSW

March 5th, 2014

For the first post in our new series on “Office Style,” we didn’t have to look far for inspiration…just a few blocks away actually. We headed to the SXSW Headquarters in Central Austin (across the street from Whole Foods’ corporate offices, making this quite possibly the coolest creative intersection in Austin) to catch up with three gals with totally unique senses of style. They somehow found time for a photo session with the great photographer Morgan Blake (the Atlanta-based shooter is currently on a cross country road trip which she is beautifully documenting here) just a few weeks before SXSW, where all the staffers are working late in to the night in preparation for the over 200,000 festival attendees set to go to a seemingly boundless line up of music, film and interactive events. Rebecca Feferman, the Head of Media Relations for SXSW Film & the Programmer SX Sports, describes the scene at the office — “The year-long SXSW season is a crazy roller coaster ride and the last two weeks before the event are a full-speed ascent to the top. Most nights, you’ll find half the staff grabbing a beer out of the Miller Lite fridge around 6pm, and kicking off the second shift of the work day when the incoming calls, emails and meetings stop and you can finally focus on the little details that will have the biggest impact.” SXSW kicks off this Friday and runs through March 16.

*This is the first post in our new series “Office Style,” where we will spotlight fashionable folks from our favorite creative companies. They will inspire with new ideas for dressing for the office and share tips on how they landed their dream jobs. 

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9 Comments under :: Office Style :: The Girls of SXSW
  1. I’ve always wanted to go to SXSW! I work for an ad agency but sadly we’ve never sent anyone there. Time to get that to change 😉

    Love the office style pictures!

    xx, Jen
    http://www.comfortably-chic.com

  2. Love this — it’s getting me SO excited to cover SXSW music for the first time this year!

  3. Love this new series, Lauren! Can’t wait for a peek into so many amazing spaces. Good luck as you all gear up for SXSW this week.

    • Lauren Smith Ford says:

      Thanks Katie! We have a lot of fun offices lined up to feature…look out for a story on Stumptown’s Portland headquarters soon!

  4. i have always wanted to go to sxsw, and i have to say these ladies have amazing style. cristina totally reminds me of aubrey plaza!

  5. Tamara F says:

    Come to Chicago! The ladies of Kartemquin Films would totally blow you away 😉

  6. […] We stepped inside the SXSW offices to capture the great style of the girls behind the festival. […]

  7. Love that you featured my friend, Rebecca Feferman on your blog. She’s super cool and we had a blast working together at Warner Bros. Plus, it was terrific to see her smiling face at Walton’s for breakfast when I visited Austin a few years ago. Love you Fef! Good job Camille!!!

  8. […]  Some killer office style from what has to be the coolest place to work.  |  4  A behind-the-scenes video of the making of the famous Romeo + Juliet balcony scene […]

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