From Cluttered to Curated—How to Actually Achieve That Closet Clean Out
Reclaim your space.
Beauty
6 Color Trends Taking Over Your Wardrobe in 2025—And Exactly How to Style Them
You’ll see these shades everywhere.
The Guide to the Best LBD for Every Occasion
From casual to cocktail.
The 10 Influencer Fashion Trends Defining 2025—And How to Wear Them Now
Hint: It’s all in the details.
Editor's Picks
Explore
The French Beauty Code: Garance Doré on Confidence, Style, and Aging Beautifully
It’s less about trends, more about vibe.
Found: The 20 Best Workout Sets of 2025
From XXS – XXXL.
Overwhelmed by Skincare? This 5-Step Routine Will Change Your Life
Consistency is the key.
Lingerie Has Gotten a Major Upgrade—These Are the Pieces We’re Obsessing Over
Intimates, elevated.
The Ultimate Skincare Guide for Your 40s
Real talk about hormones, hydration, and hyperpigmentation.
Experts Swear by This “Beauty Sleep” Routine
Good morning, glowy skin.
7 Essential Accessories Every Wardrobe Needs—And Exactly How to Style Them
The Parker Thatch founder tells all.
Wake Up Call with Mari Llewellyn
The podcast host and entrepreneur shares her dialed-in morning routine.
What You Bought and Loved in December—Our Readers’ Top 5 Picks of the Month
Your end-of-the-year treat.
What You Loved in November: The 5 Most Popular Products We Shared This Month
Start your wishlist.
How to Create a Relaxing Nighttime Routine for Better Sleep
The secrets to your best-ever snooze.
Embody Your Future Self With These Main Character-Inspired Nails
We’re taking these styles into 2025.
Besties :: Nikki and Virginia
When we discovered fashion blogger Nikki Chanel via Instagram, we couldn’t help but pour over the images of her fabulous outfits and incredibly well-dressed friends — and when we learned that her very best friend is none other than the oh-so-chic champion of social advocacy in Austin, Virginia Cumberbatch… well, we pretty much had to […]
10 Best Guest of the Wedding Dresses
It’s Friday again, and I’ve found myself in an all-too-familiar spring routine — packing my bags for an out-of-town wedding! Between our friends (and our boyfriends’ friends), Chanel and I have joked that we should start a kickstarter campaign simply to fund our wedding-going activities. But as much as we like to complain, we still […]
Pretty Simple :: Camille’s Beauty Essentials
I’ve noticed that among beauty enthusiasts, there seems to be two major camps: those who love nothing more than to try out new products and switch up their makeup look based on their mood, and those who seek out their favorite products in each category and become die-hard loyalists, sticking to their tried-and-true beauty routines […]
Office Style :: Mod Fitness
In honor of this month’s theme (Wellness), this edition of Office Style is all about exercise gear. We asked the stylish (and inspiringly fit) girls of South Austin fitness studio, MOD, to fill us in on their favorite brands and pieces to rock during one of the studio’s high energy classes that incorporates barre work, […]
Double Take :: The White Shirt
It was the 1998 Oscars and Sharon Stone walked the red carpet in a silk skirt…and a white button down that she plucked straight from her husband’s closet. It was a flawless fashion moment that still makes the list of best Oscar red carpet looks. For this month’s Double Take column, we took inspiration from […]
Weigh in (& win a kate spade new york bag!)
As I work away on plans for our site’s new design (we’ll launch later this summer!), I realized that I was missing one of the most crucial pieces of info for making the site the best it can be: all of your ideas and feedback! I would really love to know what changes you’d like to […]
Pretty Simple :: Spring into A Big Change
I probably have more clients coming in the door wanting to make a big change in the spring than any other time of year. There’s just something about those first weeks of warmer weather that makes us feel ready to embrace change and freshen up our hair and wardrobe. Whether you’re thinking of making a […]
Besties :: Laney and Dawn
If there are any friends we tend to live vicariously through, they’re the ones who live in Manhattan. We couldn’t be more excited to catch up with Laney Crowell and Dawn Spinner Davis on a blustery day in the city for our second installment of “Besties”. An afternoon strolling the West Village with these two […]
Love + Work :: Gail Chovan and Evan Voyles
Meeting Gail and Evan, one quickly gets the sense of a rare and truly artistic union. She, with her untamed blonde hair and strikingly tall frame dressed in signature black. He, with his broken-in denim and rugged good looks. Together, they’re the perfectly unexpected combination of yen and yang, and as a couple have been […]
Pretty Simple :: Effortless High Pony
With the temperatures heating up, it’s time to start thinking about the ponytail, an easy breezy go-to look for summer. Martha Lynn here, and I have all the details for taking your pony to the next level. I think the trick is to make it look a little special while keeping it effortless, so you […]
10 Best Pastel Pieces for Spring
Lavender, periwinkle, mint, blush…you know the shades. Those yummy sorbet colors are oh-so-sweet and seem to be everywhere this time of year. Today’s round-up was first inspired by these obsession-worthy platform sandals, but further research concluded that just about any pastel-colored clothing and accessories are virtually irresistible. Click through for 10 of our favorites, and […]
Double Take :: Swedish Hasbeen Boots
I can still remember begging my mom to buy me a pair of Doc Martens in middle school. It seemed like all the rebel girls made their plaid school uniforms look so much cooler just by slipping on a pair of the signature black lace-up boots. I particularly love Swedish Hasbeen’s take on the combat […]
Pretty Simple :: Nailed Down
Nail artist Meghann Rosales of the uber popular Nails Y’all first fell in love with the art form when she was teaching high school history in the South Bronx. “My students had some amazing nails! The girls would come to class with fresh sets that blew my mind. That was the first time nail art […]
Office Style :: Stumptown Coffee Roasters
Stumptown Coffee Roasters has a die hard following of loyal fans who can’t go a day without it. With coffee shops in Seattle, New York, L.A., Portland (where the company is based) and more in the works, serious Stumptown Coffee love is quickly spreading across the globe. Behind-the-scenes and hard at work in the headquarters […]