10 New Swimwear Brands We’re Shopping Online This Summer

One of each please.

By Hannah Zahner

It’s that time of year again. Swimsuit season has arrived, and while we may not be breaking out our suits for the European vacation we were dreaming of, closer-to-home opportunities for sun are on the horizon.

If you’re looking for sustainable and stylish options and aren’t sure where to turn, we’ve rounded up the coolest online shops that have been splashing up on all our favorite instagram gals.

Our roundup features shops that are a bit more off the beaten path and most offer suits that are sustainably driven, feature inclusive sizing and are super flattering (we see you quarantine-fifteen bod). One-pieces, ruffles, teeny triangles, high waisted and retro-inspired, there’s something for everyone. We’re dreaming of wearing them on the beaches of Spain, but for now, I’ll be trying a couple of them out in my spankin’ new backyard blow up pool.

featured image: Juillet

hunza, swimsuit, summer

Hunza G

Domino Swimsuit in Nude

Hunza G sells the type of suits that give instant European vacation vibes. We can’t get enough of their textured suits, as well as their unique one-size-fits-all system that makes try-on unnecessary.

julliet, swimsuit, summer, girl


The Lee Top and Chloe Bottoms in Isabel Floral

Subtle, laid-back, sweet and playful. Juillet offers suits that master the magic combo of feeling unique, on-trend and flattering all at the same time.


vitamina, swim

Vitamin A

Alana Bodysuit in Black

Based out of California, Vitamin A was one of the first to create premium swim fabric made from recycled fibers.They’ve since expanded to include a variety of eco-conscious textiles and offer inclusive sizing, in sporty and flattering silhouettes.

zulu zephyr swim, beach

Zulu and Zephyr

Sundowner Bralette Bikini Set

No one does swimwear quite like the Australians. Zulu and Zephyr is no exception. An eco-conscious brand that sells swimwear (and clothes!) made for lounging on and off the beach, Z+Z offers playful styles in unique fabrics. From ruched to ribbed to terry cloth, all their suits serve up major cool girl vibes.

Anemone Swim

K.M. Tie One Piece in Off White

This southern California brand serves up classy, minimal swimwear in the most perfect muted tones.


Han Solo One Piece in Van Gogh

A favorite spot for one-pieces, Fella offers each of their styles in an abundance of color ways. The hardest part is choosing which one to go with (the above wrap suit is soo good in white too).


The String Triangle Top + The String Brief

Another Australian gem, this brand is full of timeless, classic and effortless swimwear. Plus, their IG account is a dream to scroll through.

myraswim, summer

Myra Swim

The Davis in Vanilla

Sporty, sleek, sexy. Myra Swim somehow covers all of that, while still being wearable enough to sport for your friends pool party.

youswim, swimsuit

You Swim

Eva High Waisted Two Piece

You Swim’s magical, ribbed, and seamless swimsuits stretch to perfectly fit seven sizes in one — adapting to your unique curves and your body’s natural state of flux. Plus, they’re super soft and comfy.

Peony Swimwear

Lavender Balconette top + High Line Pant 

Sweet and ladylike, while still being modern, Peony Swimwear is a family run shop that uses recycled and sustainable fabrics to make their suits. Find bikinis and one pieces in a variety of stripes, florals and pastels.