The 10 Influencer Fashion Trends Defining 2025—And How to Wear Them Now
Hint: It’s all in the details.
Beauty
The French Beauty Code: Garance Doré on Confidence, Style, and Aging Beautifully
It’s less about trends, more about vibe.
Found: The 20 Best Workout Sets of 2025
From XXS – XXXL.
Overwhelmed by Skincare? This 5-Step Routine Will Change Your Life
Consistency is the key.
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Lingerie Has Gotten a Major Upgrade—These Are the Pieces We’re Obsessing Over
Intimates, elevated.
The Ultimate Skincare Guide for Your 40s
Real talk about hormones, hydration, and hyperpigmentation.
Experts Swear by This “Beauty Sleep” Routine
Good morning, glowy skin.
7 Essential Accessories Every Wardrobe Needs—And Exactly How to Style Them
The Parker Thatch founder tells all.
Wake Up Call with Mari Llewellyn
The podcast host and entrepreneur shares her dialed-in morning routine.
What You Bought and Loved in December—Our Readers’ Top 5 Picks of the Month
Your end-of-the-year treat.
The Cold-Weather Capsule: Essential Pieces That’ll Make Getting Dressed Actually Fun This Winter
Your winter wardrobe, sorted.
The Inflammation-Acne Connection: How to Break the Cycle for Good
Clear skin starts from within.
The Best and Worst Beauty Trends of 2024—And the Ones We’re About to See Everywhere
Say goodbye to DIY botox.
15 Christmas Pajamas for Snacking, Sleeping, Baking, and Hanging Out in for As Long As You Please
Elevated comfort at its finest.
The Beauty Biohacking Trends That Will Change Your Beauty Game
Unlock a new level of glow.
The Perfect Cozy Capsule Wardrobe for Every Holiday Activity
Effortless style for hibernation season.
Summer Hair Damage Repair
Despite the fact that typical ideas of “beachy summer hair” conjure up visions of sun-kissed highlights and tumbling, shiny waves — well, the reality of harsh sun, humid air and salty or chlorinated swims can mean that, come August, one feels less, well, mermaid-like than she imagined. Thankfully, all is not lost! Whether your hair […]
Flat Iron Waves
Second day hair, model off-duty hair, tousled bed head… whatever you like to call it, it seems like everyone is trying to master those perfectly messy waves these days. (We’ll be the first to admit that we’ve tried all kinds of techniques — with mixed results.) When Senior Stylist Erica Rae of Roar Salon told us […]
How to Max Out Your Sun Protection
What happened to the days when slapping on some sunscreen at the beach once or twice was sufficient? When most of us were growing up, that was generally the attitude toward sun protection; a coating once a day or so was more than enough, and if you ended the day with slightly pink cheeks? No […]
Balayage Highlights
When stylist and salon owner Rory McNeill first told us about “balayage” highlights, we were skeptical. Isn’t that just, like, another buzz name for the same regular ol’ highlights we’ve been getting for years? We visited Rory at ROAR Salon to discover that (happily) we couldn’t be more wrong. Balayage highlights are actually a legitimately new […]
Nails & Cocktails
Y’all know that I love a great summer cocktail — and who doesn’t love a bright summer mani?! – so I couldn’t have been more ready to dive into summer with Target Style for a little shindig that’s all about experimenting with some new nail colors inspired by my favorite cocktail of the season: this […]
Lani and Ericka
If there’s anything better than a friend willing to lend you a good outfit, it’s one who’s willing to lend you a great album. Best friends and musicians Lani Thomison and Ericka Herod are knee-deep in both, and their shared love for vinyl and fashion are just two of the things that keep this Austin […]
20 Best Sunglasses
Let’s talk eyewear. Finding the right pair of sunglasses can be a serious struggle, especially if you’re one of those women who needs prescription lenses, i.e. me… I feel your pain! Whether it’s the dilemma of finding the right pair for my face structure or the right color that won’t clash with my wardrobe, the […]
Bardot-Inspired Summer Makeup
One of the trends we’re loving for summer is a strong liquid-lined eye paired with a nude lip: some might say it’s a Lana Del Rey kind of thing, but we’d rather cite 60’s French film star Brigette Bardot. “Bardot is one of the original bombshells but anyone can pull off this look,” says makeup […]
Pucker Up for National Kissing Day
Is it just me, or does it seem like almost every day is a “National Something Day”? Whether it’s a day dedicated to pizza or siblings, it seems like every day on the calendar now has its own social-media theme. I have to admit, I’m reluctant to get on board with most of these “insta-trends” […]
10 New All-American Style Icons
Preppy, glam, casual, sporty, rustic… classic American style is hard to put your finger on. It’s ever-changing, yet somehow the spirit of it remains the same throughout the decades. Looking back, names like Newman, Hutton and Kennedy come to mind. We had fun this week in the office arguing (ahem, discussing) what the term “All-American […]
Denim Cutoffs
Our relationship with cutoff jeans is a little bit like our feelings about hot dogs: in the right setting, they’re undeniably perfect. Nothing says “summer” like a homemade pair of denim shorts — paired with the perfect white button down shirt, we like to think we’re channeling a 90’s Cindy Crawford. But handcut denim can […]
How to Have Pretty Feet all Summer Long
It never ceases to amaze me how tough the summer months are on my feet. In cooler weather, when my tootsies are safely enclosed in their socks and shoes, foot maintenance is a breeze — a scrub every once in awhile, followed by a fresh coat of polish, is all it takes to keep my […]
Packing for a Destination Wedding
*this post is sponsored by COVERGIRL – thanks for supporting our partners! There’s nothing better than sharing a special day with people we love, and we happen to think it can be even better when it’s in an exotic location! As much as we might complain about footing the bill for attending destination weddings (see this post from […]
Pool Proof Makeup
We’ve all seen that girl at the pool. You know the one: with full-on pancake makeup and flat ironed hair, awkwardly positioned on her towel to avoid a single drop of water from ruining the masterpiece. Needless to say, we NEVER want to be that girl! We want to be the one who’s up for […]