Once in a blue moon, a beauty product hits the market that makes beauty insiders lose their minds. It pops up in top ten lists, magazine beauty awards, and those “what’s in my purse” interviews of the women who always seem to be in the know. Then there are those old standy-bys: the drugstore mascara or salon hairbrush that’s been around for decades, and there’s a reason why it’s an instant classic (as in, it works.) We were dying to find out which cult products our council of beauty experts always have around, and we’d love to hear in the comments: which favorite of yours did we leave off the list?
*featured image via from roses
I’m a crazy person when it comes to skin care — especially sun protection. I never leave the house without an antioxidant serum and sunblock, and I believe the antioxidant may be even more important than the SPF. This serum is the gold standard in antioxidant protection. The combination of vitamins C and E plus ferulic acid helps keep the formula stable while it protects skin from sun and pollution.
— Dawn Spinner Davis, beauty director at Total Beauty
Recently, I pulled mine (in Petal) out of my purse for a quick touch-up, then noticed that my friend was doing the same with her Sugar right across the table. This balm has it all: the perfect natural color that melts into lips, major moisture, and even an SPF. I always keep multiples on hand!
Too many to choose from. My cult favorite isn’t one product; it’s a store. Violet Grey on Melrose Place in LA is a must-visit for me when I’m in LA. They have great service and everything in there is curated so well. I find other beauty stores to be really overwhelming.
— Laney Crowell, founder of Crowell Lane Creative
My most favorite thing in the entire beauty world is Kinky-Curly Knot Today. I could go without makeup and perfume, but my hair is everything and this one product literally does it all for my hair. After a wash and conditioning, I apply it to soaking wet hair and let it air dry. It’s a moisturizer, detangler, and styler all in one.